FULL-STACK MARKETERDRIVEN BY PERFORMANCE

FULL-STACKMARKETERDRIVEN BYPERFORMANCE
Profile

John Morse

Innovative growth marketer with 5+ years of experience driving millions in revenue. Extensive skillset across user acquisition, revenue, and retention for early-stage startups. I specialize in full-funnel strategy combining paid media, organic content, and data-driven experimentation to scale brands and deliver measurable results.

CURRENT ROLE

Founder

EXPERIENCE

5+ Years

SOCIAL IMPRESSIONS

100M+

LIFETIME SPEND

$1M+

REVENUE GENERATED

$4M+

AVG ROAS

2–3×

EMAIL

john@hyprstart.com

PHONE

(925) 918-3844

LOCATION

San Francisco, CA

Experience & Impact

TEACHME.TO · Growth Marketing Manager

JAN 2026 - JUL 2026

Reduced paid-social CAC 50%+ and launched 3 net-new channels: UGC, creator partnerships, and brand collaborations.

SOBET · Head of Growth Marketing

JUN 2021 - DEC 2025

Scaled SoBet from 0 to $2M+ ARR as 1st marketing hire, owning acquisition, retention, and monetization across paid and organic channels.

HYPR START · Founder & Operator

JAN 2023 - PRESENT

Built HyprStart into a profitable growth studio generating over $10K MRR by leading startups and creator-led brands.

OPES IMPERIUM ENTERPRISES · Founder & Operator

JAN 2020 - JUN 2023
D2C E-Commerce

Bootstrapped a portfolio of D2C e-commerce brands to $100K+ in revenue through data-driven product validation and paid acquisition.

PEACHSCORE · Venture Analyst, Growth Marketer

SEP 2021 - MAR 2022

Supported growth marketing and business development for a B2B SaaS startup backed by Plug and Play Ventures.

BEACON · Marketing Intern

JUN 2021 - AUG 2021

Contributed to pre-launch growth for a B2C SaaS startup, supporting social strategy, brand positioning, and event coordination.

NIZE SYSTEMS · Marketing Intern

JUN 2020 - AUG 2020

Supported early growth for a B2B education platform automating K–12 attendance tracking.

Skills & Expertise

Technical proficiency and core competencies

Ad Manager Spend

Platform expertise by total spend managed

META
$500K+
Expert Level
TIKTOK
$500K+
Expert Level
GOOGLE SUITE
$100K+
Advanced Level
LINKEDIN
$15K+
Strong Experience
REDDIT
$5K+
Strong Experience
X (TWITTER)
$5K+
Strong Experience
SNAPCHAT
$5K+
Strong Experience
APP STORE
$5K+
Strong Experience
Total Managed: $1M+
Peak Monthly: $100K+
Avg ROAS: 2-3x

AI, Automation & Outreach

LLM-powered agents, workflow automation, and outbound

Claude Code
OpenAI
Replit
Devin
Meta Marketing API
Browserbase
n8n
Zapier
ManyChat
Instantly.ai

Builds AI agents and automated workflows that run acquisition, outreach, and ops at scale.

Analytics, Attribution & Experimentation

Measurement, attribution, and the data stack behind decisions

GA4
GTM
BigQuery
SQL
Python
PostHog
Amplitude
Mixpanel
Tableau
Metabase
AppsFlyer

Measures user behavior and campaign performance to drive decision-making, experimentation, and LTV growth.

Creative, Content & SEO

Design, production, SEO, and social distribution

Adobe Creative Suite
Canva
Ahrefs
CapCut
SurferSEO
SuperBlog
Higgsfield AI
Buffer

Builds awareness and engagement through creative production, organic growth, and SEO content systems.

Web, Product & CRO

Landing pages, site builds, and conversion optimization

Shopify
Figma
WordPress
Webflow
Framer
Airtable
Squarespace
Maze

Translates campaigns into user experiences — designing, launching, and testing for maximum conversion.

Lifecycle, CRM & Email

Retention, CRM, and lifecycle messaging

HubSpot
Klaviyo
Braze
Marketo
Customer.io
Zendesk
Beehiiv
SendGrid

Connects acquisition to retention through CRM, email, and lifecycle messaging across the customer journey.

Data & Market Intelligence

Audience, prospect, and competitive data sources

LinkedIn Sales Navigator
Clay
ZoomInfo
Apollo
Clearbit
SimilarWeb
MobileAction
IGLeads

Powers targeting and personalization through enriched data and market insight.

Work & Case Studies

A selection of campaigns, launches, and growth initiatives across paid media, creative, content, and lifecycle marketing.